Project: ENRICHER-HUBS Erasmus+
Organizer: Caucasus University School of Tourism and the Green Tourism Hub
Target Audience: Students of the School of Tourism and the School of Business

Workshop Details

• Dates: March 17, March 20, March 24
• Start Time: 15:00
• Duration: 9 hours (3 days × 3 hours)

Venue: Caucasus University Green Tourism Hub (Room A5)

Format: Interactive learning, teamwork, practical exercises, and presentations.

Registration Link: (available in the original announcement)

Workshop Objective

This three-day intensive program aims to develop students’ competencies and practical skills, enabling them to:

• Plan sustainable and competitive tourism services;
• Develop innovative solutions in tourism and hospitality;
• Design tourism products and services aligned with real market needs.

Why This Topic Matters

The modern tourism industry increasingly relies on sustainability, innovation, and customer-centered approaches. The success of tourist destinations and tourism businesses is closely linked to environmental, social, and economic responsibility.

This workshop combines the principles of sustainable tourism with practical service design tools, allowing participants to translate theoretical knowledge into real-world solutions.

What Will You Learn?

Participants will gain both theoretical insights and practical competencies, including:

• Understanding the principles of sustainable tourism and their role in destination development;
• Applying modern service design methodologies in the tourism sector;
• Developing customer-centric tourism products;
• Prototyping sustainable tourism services.