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Visible Leader

The program focuses on developing effective public communication skills, mastering interview management strategies, and gaining practical experience in working on camera, including podcasting and creating individual digital content.

 

The course is highly practice-oriented and combines theoretical frameworks with real-life case studies, role-playing exercises, video simulations, and personalized feedback.

 

Upon completion, participants will be able to craft clear, consistent, and persuasive messages, communicate confidently during media interviews, manage the interview process independently, work effectively on camera, define impactful video messaging strategies for social media platforms, and deliver structured, memorable speeches.

  • Crafting public messages and the “three-message model”;
  • Audience analysis;
  • Media relations strategies;
  • Handling difficult questions and response techniques;
  • Crisis communication;
  • Personal image building and effective social media management;
  • Working on camera and creating short video messages;
  • Practical masterclass.

Trainer: Teiko Anjaparidze

 

Profile: Public relations specialist, journalist, presenter, blogger, and communications expert/trainer.

 

Professional experience:


• Head of Public Relations Department at the National Assessment and Examinations Center (2018–2025);
• Host of the radio program “Radio Imedi Morning Channel with Teiko Anjaparidze” (since August 2005);
• Author and host of the educational radio program “Talks on Education” on Radio Imedi;
• Author and host of the radio blog “One Story”;
• TV presenter of the segment “From Exam to Exam” (2013–2014);
• Deputy Head of Public Relations and Marketing Department at the National Assessment and Examinations Center (2013–2018);
• Senior Specialist at the Public Relations and Marketing Department of the same center (2013);
• Journalist and correspondent for the news program “Moambe” at the Georgian Public Broadcaster (2005–2012), including the special segment “People with a Story”;
• Correspondent at TV company Mze (2003–2005);
• Journalist and executive editor at the magazine Tsioni, Israel–Georgia Cultural Center (2002–2003);
• Journalist at the newspaper Menora (2001–2012);
• Journalist at Morning Newspaper (1997–1998).

Total duration: 16 hours (8 sessions, 2 hours each);
Schedule: Tuesdays and Thursdays at 19:00.

  • Training fee: 590 GEL

  • Registration link.